Great Lengths Haarvertriebs GmbH

  • Headquarter: Styria
  • Federal states: Styria
  • Industry sectors: Consumer goods & non-durable goods, Luxury Goods, Trade & wholesale
  • Status: Recertified

1995

Founding year

80

Employees

80 %

Export share

Germany, Switzerland

Great Lengths, the global market leader in human hair extensions, has been setting milestones for the entire industry since it was founded in 1992. In July 1995, the company laid the foundation for steady growth in German-speaking countries with the opening of its branch in St. Stefan im Rosental, Austria: the number of partner hairdressers has since increased to more than 5,000. Over 80 employees in Austria and a further twelve sales staff at the German sales company are currently working to ensure that business runs smoothly. In order to serve the German-speaking market even better, Great Lengths also opened its own production facility in St. Stefan im Rosental in 2016.

Innovative training and service concept

Before partner hairdressers can work with Great Lengths extensions in their salons, they undergo an intensive training program. In this way, Great Lengths ensures that only trained professionals work with the systems. In addition, professional seminars and workshops offer the contractual partners creative impulses for their work with extensions. In order to guarantee that the company is always up to date internally, the company focuses on ongoing employee training. Numerous awards such as the Primus 2010 in the corporate culture category, the Trigos 2008 or the “Best Employer in Austria 2016 and 2017” and the “Best Employer in Austria 2016 and 2017” prove that this is the right approach.

Products and services

Great Lengths is a sales organization with B2B focus. The company does not only supply its partner salons with human stands of hair and application systems, it also supports them with special know-how.

The company’s products are sold exclusively by certified Great Lengths partner salons. Great Lengths offers classic hair extensions as well as GL Tapes – reusable extensions for a fast makeover. This portfolio is supplemented by various hair care products and hair accessories.

The product range is characterized by a high degree of quality and the company’s service portfolio for partners is marked by an exemplary professionalism.


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